Smart Horeca management made simple connect marketing, sales, and customer relationships in one intelligent dashboard.
HORECA Smart by Exterly helps restaurants, cafés, hotels, and catering services automate communication, manage guests, and drive repeat business with built-in tools for CRM, campaigns, reviews, and analytics no coding or multiple apps required


❌ Double-bookings and missed reservations
❌ Scattered communication across social media, WhatsApp, phone
❌ No organized CRM or guest data system
❌ Low customer return rate due to poor retention strategies
❌ Negative reviews with no reputation control
❌ No website or inconsistent online branding
❌ Marketing is random, not automated or tracked
Exterly centralizes and automates all these tasks, so you can focus on delivering unforgettable guest experiences.

Store all guest details, preferences, and visit history
Track every interaction from bookings to feedback
Segment guests for targeted marketing campaigns

Send personalized SMS, Email, or WhatsApp campaigns
Schedule promotions, event invites, or discount offers
Use automation triggers (e.g., birthdays, last visit dates)

Track all inquiries, bookings, and reservations in one place
Automate responses to new leads or missed calls
Assign follow-ups to staff automatically

Connect your Facebook, Instagram, and Google profiles
Manage reviews and social engagement from one dashboard
Monitor brand reputation across multiple platforms

Built for Horeca Marketing & Growth
Unlike traditional management tools, this platform is made for restaurants, cafes, and hotels that want to automate marketing and scale faster.

End-to-End Automation
From guest follow-ups to re-engagement offers, everything happens automatically.

Centralized Data Management
All your contacts, conversations, and bookings are stored in one CRM, making it easier to personalize communication.

Smart Analytics
See how many messages converted into bookings, which campaigns worked best, and how your marketing ROI improves each month.
Automate guest communication, collect feedback, and drive repeat stays through loyalty programs.
Engage customers with special offers, holiday promotions, and review requests automatically.
Promote events, happy hours, and exclusive memberships via targeted campaigns.
Kiran M
Restaurant Manager

We no longer chase guests manually the system reminds, messages, and follows up automatically
Adeel H.
Hotel Owner

From marketing to customer feedback, everything’s connected. Horeca Smart just makes it easy

Drag & Drop Website Builder
Create a professional website with gallery, booking form, contact info, and Google Maps no developer needed.

Online Booking System (Google Calendar + GMB Integration)
Let guests book rooms or tables directly via your website or Google Business Profile. Automated confirmations and reminders reduce no-shows.

Smart CRM
Plan and schedule posts, reply to DMs and comments, and run campaigns from a central dashboard.

Automation Engine
Set rules like:
"After checkout, send feedback form"
"If a guest doesn’t return in 30 days, send promo offer"
"For 5-star guests, ask for Google Review"

Reputation Management
Auto-request reviews on Google, TripAdvisor, or Facebook. Resolve negative feedback internally to protect your online rating.

Chatbot & Chat Widget
Automatically answer questions like menu availability, check-in times, or current offers even while you sleep.

Email & WhatsApp Marketing
Automate review collection and alerts across Google, Facebook, and 8+ social system and respond from one place.

It’s an all-in-one marketing and CRM platform for Horeca businesses to automate guest communication, track bookings, and manage customer relationships.
Yes. You can send automated and bulk campaigns using WhatsApp, SMS, and email channels.
Absolutely. Manage all your branches under one account with centralized reporting.
Yes, the mobile app helps you manage leads, campaigns, and automation anywhere.
Request a free demo or start your 14-day trial no credit card required.
Exterly is your all-in-one HORECA growth platform

Born from the experience of 80+ global businesses, Exterly.io, a project of Exter Marketing, offers a comprehensive automation solutions
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